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Production and operations management: concepts, models, and behavior

By: Adam, Everett EContributor(s): Ebert, Ronald JMaterial type: TextTextPublication details: New Delhi Prentice-Hall of India Pvt. Ltd. 2000Edition: 5th edDescription: xviii, 729 p. ill. 29 cmISBN: 8120308387Subject(s): Management and business administration | Operations management | Production managementDDC classification: 658.5 ADA
Contents:
The international environment : culture: economic forces; and competition; The international environment : government, political and legal forces; Market selection : definition and strategies; Information for international market(ing) decisions; Market entry strategies; Export entry modes; Product decisions; Pricing decisions; Financing and methods of payment; Promotion and marketing communication; Supply chain management/​logistics and handleing export orders; Organization of international marketing activities.
Summary: This comprehensive text retains the integrative framework of planning, organizing and controlling and provides end-of-chapter supplements for more rigorous quantitative analysis. The text continues to offer problems which can be solved by the computer and
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Gratis by Mr. Saurin Gandhi

The international environment : culture: economic forces; and competition; The international environment : government, political and legal forces; Market selection : definition and strategies; Information for international market(ing) decisions; Market entry strategies; Export entry modes; Product decisions; Pricing decisions; Financing and methods of payment; Promotion and marketing communication; Supply chain management/​logistics and handleing export orders; Organization of international marketing activities.

This comprehensive text retains the integrative framework of planning, organizing and controlling and provides end-of-chapter supplements for more rigorous quantitative analysis. The text continues to offer problems which can be solved by the computer and

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