Consumer behavior (Record no. 1932)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01134nam a2200253Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170101s2001 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120312880 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 SCH |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kanuk, Leslie Lazar |
| 245 #0 - TITLE STATEMENT | |
| Title | Consumer behavior |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Prentice-Hall of India Pvt. Ltd. |
| Date of publication, distribution, etc. | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 672 p. |
| Other physical details | ill. |
| Dimensions | 26 cm |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Prentice Hall International Editions |
| 500 ## - GENERAL NOTE | |
| General note | Gratis by Mr. Saurin Gandhi |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Conditional probability and independence; Random variables; Continuous random variables; Jointly distributed random variables; Properties of expectation; Limit theorems; Simulation. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This sixth edition uses a marketing segmentation approach to convey the essence of consumer behaviour and to connect psychological, sociocultural, and decision-making aspects of consumer behaviour. The authors explain what consumer behaviour variables are |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer behavior |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer behaviour |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumers |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Motivation research (Marketing) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Schiffman, Leon G. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 6 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Bill Date | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | FMS Library | FMS Library | 13/10/2012 | Gratis | INR | 295.00 | 4 | 7 | 658.8342 SCH | M001526 | 01/10/2021 | 26/08/2021 | 10/07/2017 | Books | Includes bibliographical references and index |