Services marketing: people, technology, strategy (Record no. 1652)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00717nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170101s2011 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131759394 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.822 LOV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher |
| 245 #0 - TITLE STATEMENT | |
| Title | Services marketing: people, technology, strategy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pearson Education |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 681p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The 7th includes insights on ongoing developments in the service economy, new research findings, and enhancements to the structure and presentation of the book in response to feedback from the reviewers and adopters. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | jayanta, |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen and Chatterjee |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type | Currency | Cost, normal purchase price | Checked out | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | FMS Library | FMS Library | 07/11/2011 | Gratis | 658.822 LOV | M001200 | 10/07/2017 | 10/07/2017 | Books | ||||||||||
| General | FMS Library | FMS Library | 22/08/2013 | Books India | 658.822 LOV | M001610 | 10/07/2017 | 10/07/2017 | Books | INR | 449.25 | ||||||||
| General | FMS Library | FMS Library | 04/09/2014 | Gratis | 1 | 658.822 LOV | M001844 | 11/09/2023 | 10/07/2017 | Books | 10/11/2023 | 11/09/2023 |