000 00427nam a2200145Ia 4500
008 170101s2017 xx 000 0 und d
082 _a658.8 MAL
100 _aMalhotra, Naresh K.
245 0 _aMarketing research: an applied orientation
250 _a5th ed.
260 _aNew Delhi
_bDorling Kindersley (India) Pvt. Ltd
300 _a909p.
650 _aMarketing research, Marketing research - Methodology
942 _2ddc
_cBK
999 _c852
_d852