| 000 | 00480nam a22001817a 4500 | ||
|---|---|---|---|
| 999 |
_c4462 _d4462 |
||
| 003 | OSt | ||
| 008 | 210216b ||||| |||| 00| 0 eng d | ||
| 020 | _a 978-8132117735 | ||
| 082 |
_a658.827 _bKOM |
||
| 100 | _aKompella, Kartikeya, | ||
| 245 |
_aThe definitive book of branding _cby Kartikeya Kompella. |
||
| 260 |
_aNew Delhi _bSage _c2014 |
||
| 300 | _a24 cm.ill, ; ;xx, 408 p. : : | ||
| 650 | _aCompetitors. | ||
| 650 | _aConsumers | ||
| 650 | _aBranding | ||
| 942 |
_2ddc _cBK |
||