000 00571nam a2200217Ia 4500
999 _c2008
_d2008
003 OSt
008 170101s2013 xx 000 0 und d
020 _a9788131767160
082 _a658.8 KOT
100 _aKeller, Kevin Lane
245 0 _aMarketing management
250 _a14th ed.
260 _aNew Delhi
_bPearson Education
_c2013
300 _axxii, 657, [127] p.
500 _aSuggested by Dr. Preeta Vyas
650 _aMarketing --Management
700 _aKeller, Kevin Lane
700 _aKoshy, Abraham
700 _aKotler, Philip
942 _2ddc
_cBK
_019