TY  - BOOK
AU  - Gupta, Dinesh K.
AU  - Jambhekar, Ashok
TI  - Integrated approach to services marketing: a book of reading on marketing of library and information services ed
U1  - 658.8 GUP 
PY  - 2003///
CY  - Ahmedabad
PB  - Allied Publishers Pvt. Ltd.
ER  -