TY  - BOOK
AU  - Faber, Ronald J.
AU  - Stafford, Marla R.
TI  - Advertising, promotion, and new media
SN  - 812032739X
U1  - 659.144 STA 
PY  - 2006///
CY  - New Delhi
PB  - PHI learning Private Limited
KW  - Advertising
KW  - Interactive marketing
KW  - Interactive multimedia
KW  - Internet advertising
N1  - Gratis by Dr. Preeta Vyas
ER  -