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International marketing: analysis and strateg

Onkvisit, Sak

International marketing: analysis and strateg - 5th ed. - New York Routledge 2009 - xxiii, 594 p. ill. 25 cm

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ISBN: 9780415772624

Subjects--Topical Terms:
Export marketing
International challenges
Marketing international

Dewey Class. No.: 380.13 ONK

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International marketing: analysis and strateg